Thursday 18 September 2014

Few Questions & Knowledge about Google Analytics!

'What is a metric?' 'What is a dimension?'

Metric:
  • A Metric is a number. Technically a metric can be a Count (a total) or a Ratio (a division of one number by another).
  • Examples of metrics that are a Count is Visits or Pageviews.
  • Examples of a Ratio is Conversion Rate (a quantative metric) or Task Completion Rate (a qualitative metric). 
  • Metrics almost always appear in columns in a report/excel spreadsheet.
  • To know more about Metric's in Google Analytics. Click: https://developers.google.com/analytics/devguides/reporting/core/dimsmets

Dimension:
  • A dimension is, typically, an attribute of the Visitor to your website.
  • The source that someone came from (referring urls, campaigns, countries etc) is a dimension in your web analytics data. So is technical information like browsers or mobile phones or (god save you if you are still doing daily reports on) screen resolution or ISP used.
  • The activity a person performed such as the landing page name, the subsequent pages they saw, videos they played, searches they did on your website and the products they purchased are all dimensions.
  • Finally the day they visited, the days since their last visit (if returning visitor) the number of visits they made, the number of pages they saw are all dimensions as well.
  • Dimensions almost always appear in rows in a report / excel spreadsheet.


Knowledge about Google Analytics!

Google Analytics is a third-party web analytics solution that provides website traffic reporting. 

How to setup a web tracking code?
For complete steps and details click on:

To learn more about Google Analytics. Log on to http://www.google.com/intl/en/analytics/learn/setupchecklist.html

Sign up yourself on Google Analytics to use its advanced features: http://www.google.ca/analytics/
For more updates and posts about Google Analytics, Follow Google Analytics Blog: http://analytics.blogspot.ca/

Friday 12 September 2014

Few of the new Blog posts on various topics that you all might be interested in.

Hospitality


Digital Marketing


Smoothing Data

Luiz Silva/http://smoothingdata.blogspot.ca/

Fitness, Health and Beauty

Pamela Phair/pamelasfitnesshealthandbeauty.blogspot.ca

Technology

Juan Garces/http://thetechgovernment.blogspot.ca/


About Me

My Coop Experience at The NATO Council of Canada, Toronto, Ontario
                                                                         

My name is Khushboo Kaul and I did my coop from The NATO Council of Canada (NCC), Toronto, Ontario. The NATO Council of Canada is a registered charitable organization promoting cultural, political, and economic interaction between the members and partners of NATO.I worked as a Marketing and Media Coordinator and had a great experience working with NCC. I was involved in Media Inquiries, Advertising & Branding through social media, Public Relations (PR) and E-mail marketing and organized various Social, Fundraising and Charity campaigns. Implemented Constant Contact in order to increase the list serve numbers of the NATO Council of Canada.I also used Google Analytics to keep the track of the audience visiting the NCC's page on the weekly basis. The tasks assigned to me by my coordinator Robert Baines, really helped me to boost my experience in Marketing and the skills that I have learnt during my coop will definitely help me in near future.

To know more about me, Follow me on Google+ https://plus.google.com/u/0/+KhushbooKaul/posts

You can get connected with me on Linkedin:- http://ca.linkedin.com/in/khushbookaul/

Thursday 11 September 2014

Toronto- Canada


Toronto: The City Of Dreams



Toronto's the largest city in Canada and 4th largest on the North American continent. It is the most cosmopolitan city on Earth: 1 of every 2 residents was born outside Canada. Toronto's ranked as being the 17th safest place on Earth & the safest big city in North America. It has 1,500 parks, 8,000 hectares of park lands &195 km of bicycle & pedestrian paths. Toronto is ranked 2nd in the World on the Smart Cities index. It's Canada's commercial capital & ranked as the world's 10th most economically-powerful city. According to Guinness World Records, the Toronto PATH is the world's largest underground shopping complex with 28 km (17 miles) of shopping arcades & 1200+ stores & businesses. Toronto is at the same latitude as the French Riviera. It can boast over 9,000 restaurants serving cuisine from everywhere around the world. It's 1 of 3 Canadian cities on the world's top 5 livable cities index. The CN Tower is the largest freestanding tower in the Western world. The CN Tower's 'Edgewalk" attraction holds the Guinness World Records for highest external walk on a building - 356 meters (1,168 feet) - above the ground & world's highest wine cellar (351 meters) above the ground. One of Toronto's nicknames is 'the city of neighbourhoods' for its 239 distinct neighbourhoods. Toronto's home to The Government, the biggest nightclub in North America & rated for a maximum of 10,000 people all under one roof.

Book your tickets on: http://www.aircanada.com/en/flights/to-Toronto.html

Venice- Italy

Venice- The City of Romance



Venice is a city in northern Italy, the capital of the region Veneto and is world famous for its canals. It is built on an archipelago of 118 islands formed by approximately 150 canals in a shallow lagoon. The islands are connected by around 400 bridges. Transportation within the city is by foot or on water. It is considered by many to be one of the most beautiful cities in the world. Venice was also a very important centre of commerce especially for silk, grain and spice trade and art in the 13th century up to the end of the 17th century. The classical Venetian boat is the gondola, although it is now mostly used for tourists, or for weddings/funerals. Most Venetians now travel by motorised waterbuses (vaporetti) which ply regular routes along the major canals and between the city's islands.

data-pin-scale-width="80" data-pin-scale-height="200" data-pin-board-width="400">Follow khushboo's board Your Travel Guide to Exotic Destinations on Pinterest.